NASA is sending a spacecraft to study Psyche, an asteroid roughly the size of Massachusetts that may contain $10 quintillion worth of iron.
In todayâs email:
D&D: How Wizards of the Coast failed its charisma check.
Chart: NBCUniversalâs roller coaster revenue.
Digits: A viral boating app, virtual influencers, and more.
Around the web: âCorecoreâ and Dada, an interactive art exhibit, an adorable friendship, and more cool internet finds.
đ§ On the go? Listen to todayâs 10-minute podcast to hear about the booming theme park industry, Southwestâs software update, a pharmacist shortage, and MrBeastâs latest act of charity.
The big idea
The âDungeons & Dragonsâ debacle, explained
For years, âDungeons & Dragonsâ fans have been able to create new content freely. They got really mad when that almost changed.
2023-01-30T00:00:00Z
Juliet Bennett Ryla
Recently, âDungeons & Dragonsâ players embarked on their biggest quest yet: convincing Wizards of the Coast (WotC) not to upset the gameâs decades-old cottage industry.
The backstory
âDungeons & Dragonsâ â currently owned by WotC, a division of Hasbro â has been around since 1974, but has enjoyed a modern resurgence thanks to:
The gameâs easier-to-learn fifth-edition rule book, released in 2014.
Pop culture, like Netflixâs âStranger Things,â and livestreams like âCritical Role.â
The pandemic, during which players flocked to online sessions. In 2020, the game generated a record $816m in revenue.
But it almost made a big mistake
In December, WotC CEO Cynthia Williams reportedly described D&D as âunder-monetized.â Shortly after, a proposed update to its open gaming license (OGL) leaked online.
The OGL dates back to 2000, and allows creators to make and sell products, like custom adventures or maps, using D&Dâs framework.
It incentivizes players to create content, as opposed to competing games, and is part of D&Dâs lasting popularity.
But the proposed OGL would have imposed royalties on big earners, required creators to submit financial reports, and given WotC the right to use OGL content as it pleased, among other changes.
Players got really, really madâŚ
⌠signing an open letter against the update, and threatening boycotts, while other game studios announced their own OGLs.
The backlash was so intense that WotC apologized and completely reversed course on Friday, and added its entire system to a Creative Commons license, so it can be used freely with attribution.
Huzzah? Well, an important lesson was learned about upsetting an extremely loyal fan base â but what lasting impact this mess will have on D&Dâs RPG throne remains to be seen.
TRENDING
Tidying-up queen Marie Kondoadmitted that, following the birth of her third child, her home is now âmessy.â These days, sheâs focusing on family to spark joy.
SNIPPETS
Kicking off today: Hermesâ trademark case against artist Mason Rothschild, who sold 100 images of its famous Birkin bags as NFTs.
Wow: MrBeast, YouTubeâs biggest creator, paid for 1k people who had lost their vision to have corrective surgery.
Careful: Australian authorities are looking for a cylinder of radioactive material that fell off a truck. Standing near it would be like getting 10 X-rays/hour.
Text to music: Google AI system MusicLM was trained on 280k hours of music to compose songs from complex textual descriptions.
Floridaâs hot: VC funding in the Sunshine State totaled $9.7B in 2022, up 25% from 2021. California, New York, and Massachusetts all saw declines.
Mmm? Hormel Foods and Modist Brewing Co. partnered on a limited-edition chili cheese beer, available for $24 per four-pack.
CVS and Walmart will cut pharmacy hours, citing a pharmacist shortage. Walmart will close most of its ~4.6k US pharmacies at 7pm as opposed to 9pm.
Candy hearts: Americans intend to spend $25.9B on Valentineâs Day this year, compared to $23.9B last year.
Southwest Airlines is testing updated scheduling software following its holiday meltdown that caused 16.7k+ canceled flights.
The FDA will conduct a study on the best way to list nutritional info on front-of-pack food labels, a practice that may be required for food manufacturers in the future.
AI master class: We rounded up our best resources on ChatGPT in one place for easy listening. Check out The Business of AI playlist for fresh insights and lo-fi jams to kick off your week.
FROM THE BLOG
The Hustle founder Sam Parr shares four tips for coming up with a $10m business idea. Need we say more? Didnât think so. Read (and listen) to your heartâs content here.
Chart
Singdhi Sokpo
NBCUniversalâs theme parks biz is on the up
A good theme park can help weather a recession and losses in streaming.
2023-01-30T00:00:00Z
Jacob Cohen
Chances are, when you think about Comcast, the first thing that comes to mind probably isnât a log flume.
But the telecom company has a hot theme parks business where revenue â which increased ~12% YoY to $2.1B in Q4 2022 â is far beyond even its pre-pandemic numbers, per Variety.
Today, Comcastâs NBCUniversal operates theme parks in the US, Tokyo, Singapore, and Beijing.
Planned expansions include a Super Nintendo World in California, a $1B Epic Universe in Orlando, and smaller childrenâs and horror concept parks in Texas and Las Vegas.
Theme parks are often regarded as recession-proof businesses. For companies like Comcast and Disney, they also provide cash that helps weather losses in their streaming units.
These conglomerates are also becoming increasingly good at monetizing visitors.
While these parks offer much more than they did in 1960, Zackâs fantastic analysis on Disneylandâs rising prices found the cost of parking has jumped 11.9k% since then, or 13.5x the rate of inflation.
Last year, per capita spending at US Disney parks was up 40% from 2019.
TRENDS
The content creatorâs guide to generative AI
The robots are here to help â is how it tends to begin.
If you havenât tried any generative AI assistants, just know that theyâre getting pretty impressive. Business Twitterâs slurpinâ to the bone; one even scored a B on a Wharton MBA exam.
The potential is fascinating the world, which highlights a new set of challenges for content creators and digital marketers. Peruse the generative AI ebook we made with the smarties at Jasper.
Digits: A viral boating app, virtual influencers, and more
Plus: Solar retailers, washboard sales, and low-budget horror surprises.
2023-01-30T00:00:00Z
Jacob Cohen
1)Skinamarink, a Canadian analog horror film, has grossed $1.8m+ at the box office despite a production budget of just $15k. The plot: âTwo children wake up in the middle of the night to find their father is missing, and all the windows and doors in their home have vanished.â
2) The Columbus Washboard Co., Americaâs last, now sells ~11k washboards annually, down from millions in the 1940s. Apparently, sales jumped 57% in 2020 during peak pandemic mayhem, and percussionists make up 40% of sales.
3) This neat visual report argues we should focus our solar efforts on the roofs of big-box retailers, of which there are ~21.4k in the Western US. If solar panels were installed on their rooftops, theyâd generate 31m+ megawatt-hours of energy output â enough to power 3m homes.
4) On Jan. 14, Megan Foulk shared her 62-year-old dad Jeffâs boating app on TikTok in a bid to attract downloads. The clip blew up, garnering ~24.4m views, and the app, Argo Navigation, has since topped the app store.
5) One of the hottest areas of metaverse content in development is that of virtual influencers, ~70% of whom are Korean. Tech firms there are pouring resources into things like virtual K-pop bands.
AROUND THE WEB
đ On this day: In 1920, Jujiro Matsuda founded a cork business in Hiroshima, Japan, that later became auto company Mazda.
đą Thatâs interesting: TikTokâs âcorecore,â and how it relates to Dadaism.
đ§ Useful: There are plenty of sites for condensing URLs. Hereâs one for figuring out where that TinyURL link leads before you click it.
đź Art: The Rijksmuseumâs interactive Johannes Vermeer exhibit, narrated by Stephen Fry.
đž Aww: And now, a big friend and a little friend.
Tweet
Complete the resignation: âI __ this __ing job.â (Link)
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